Mastering The website development and design process:

The processes that a company defines are the most important elements of your company’s success. The definition phase of a project is the most important element of building a great web site. When I first started writing proposals and meeting with clients it was a nightmare. It was not until I really took a step back and looked at the requirements and needs of the client from the very beginning that the transition became smoother. When starting Blue Light Labs in 2000 we where undercharging and overselling our services in a desperate attempt to stay in business. It took me 5 years to iron out the kinks in our web design company’s business model. After spending time with other Atlanta web design companies and comparing and contrasting notes, our proposals and processes have matured. These concepts allowed our business to grow while providing a quality service that we are proud of. Here are a few ideas I have on improving your web development company’s process and approach to customers.

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Blue Light Labs takes the quality road to ecommerce and content managment

One of our primary things we keep struggling with at this firm is educating the client on the quality of our services. The web design / development industry has had way too many chiefs and not enough engines. What I mean is our products and services are geared toward a niche that speaks pure quality and customization. Being underbid by companies that slap these products together with duck tape has really hurt us. Our dedication to each product is what we live for but firms that underbid and slap a quick and dirty product together destroy our vision in this market. Educating each prospect on the differences between services we are bidding on is something that has been hard to communicate. Great portfolios, testimonials and referrals work great but it has not been enough to distinguish us from our competition. I was just looking at the Andy Bounds article and media on your site and was moved by the idea of tweaking and mastering the art of the presentation and the pitch. After a great deal of trial and error on our part I feel that is a good aspect of sales we need to brush up on. Blue Light Labs is a small 5 man company that runs on its own fumes without venture capitol or loans we are responsible for our own survival every month. In many cases being a small company might be one of the aspects that larger quality prospects look at in terms of stability.

Imagining our business in 12 months from now ideally I would like to start nailing down at least 50% of our quality leads so My Team and Me can focus on quality professional work and stop underselling ourselves to get a bid. This way everyone wins which is what business should be more about! A healthy life comes with doing what you do best and getting results without driving yourself into the ground. Removing the struggle and frustration out of the air would be the best thing that could happen to us. Educating and communicating effectively with current clients as well as prospects I feel is the first step to our success.

Review our new development and design services press release

Joomla is one of the largest growing open source content management systems on the planet with a large web development community to support it.

Working local atlanta web design partners

Building a compatible web design team from scratch is hard enough. Getting everyone in sync and working together properly has taken almost a year to organize.

So I ask myself, what is the best way to organize and build partner relationships that flow best for a website design and development company.

Any Companies interested in working with our network please feel free to contact us.

Here is a link to our current static posted newsletter.

Web Designers Working Together in Atlanta, GA